What do I do if a lead goes cold?

coaching Jul 15, 2024

For you as the Coach:

1. Where does he have me hooked or attached. How can I let that go and show up as a coach?

2. He’s doing this all over the place.

3. I represent what could be for him. “Hey man I know we’ve been in this conversation and part of my practice is not to chase people. I’m going to let this one go - and I’m seeing this becoming an extending enrollment process.

4. This is a pattern I’m noticing and When you’re ready to go, I can re-engage. But right now it’s not in service to you to continue to draw this out.

For your potential client:

Be willing to be coach with them NOW. Before they even hired you. Refelct the pattern. Reflect the consequence
Ask, where is the
Be willing to say the thing that gets you fired

Reflect the pattern

Reconnect with the lead: Sometimes, a lead may go cold because they are busy or have other priorities. In such cases, it may be helpful to reach out and reconnect with the lead. You could send a friendly email or call them to check in and see if they are still interested in your services.
Offer something of value: If you find that the lead is not responding to your attempts to reconnect, it may be helpful to offer them something of value that may rekindle their interest. For example, you could send them a free resource, such as an e-book or a webinar, that is related to your coaching services. This can help to demonstrate your expertise and keep you top-of-mind.
Follow up regularly: Even if a lead initially goes cold, it's important to continue to follow up with them on a regular basis. This can help to keep you top-of-mind and show that you are committed to building a relationship with them. You could set up a schedule for follow-up emails or calls to ensure that you stay in touch.
Focus on building relationships: It's important to remember that building relationships is a key part of the coaching business. Even if a lead does not convert into a client, maintaining a positive relationship with them can be valuable. You never know when they may refer you to someone else or become interested in your services in the future.