How do I source clients

Shorthand Edition

1. Make cool 💩
2. Think of the places and people to do the cool 💩 with
3. Then, go ask/enroll others to do the 💩

I hate to oversimplify this (actually no, I don't lol), but it really can be that simple for us if we let it. Here's an example and pretty much exactly how it went with ABM's first cohort: 

1. Seb: I'm making a cool program for coaches to grow their businesses more authentically and sustainability. I think it's 🔥
2. Seb to Seb: I have some coach friends that I think are trying to do this exact thing. Imma go talk to 'em. 
3. Seb: "Hey coach friends, I think you're awesome and I'm doing this thing to help awesome coaches grow their businesses authentically and sustainably. Do you have any interest? Or do you know anyone that would be interested?" 

If we are willing to speak to enough people (of which most people are not) and keep our focus on our own enrollment in (1) ourselves and (2) our offers, we know that if we don't quit, we will win. 

^We'll do a live walkthrough of this in the Client Generator Exercise lessons in this module. 

Longform Edition

Here's a list of places you can practice this!

1. Attend networking events and conferences
2. Offer a discount to your local fitness studio that incentives people to book a sample session with you
3. Utilize social media to reach a wider audience
4. Offer a free consultation or discovery session
5. Ask for referrals from satisfied clients
6. Host workshops or seminars to showcase your expertise
7. Partner with other professionals in complementary fields
8. Volunteer in the community to increase visibility
9. Offer special promotions or discounts to attract new clients
10. Publish articles or blog posts to establish yourself as an authority
11. Speak at local events or organizations to raise awareness
12. Create a referral program for current clients
13. Offer group coaching sessions to reach more people at once
14. Attend trade shows and expos to meet potential clients
15. Collaborate with other coaches to cross-promote each other
16. Join professional organizations to network with peers
17. Create a podcast or video series to share insights and tips
18. Create a webinar or online course to attract new clients
19. Advertise in local newspapers or magazines
20. Guest post on relevant blogs or websites to drive traffic to your own site
21. Use pay-per-click advertising to target potential clients online
22. Attend local meetups or clubs to connect with like-minded individuals
23. Create a referral program for your own network (friends, family, etc.)
24. Offer a discount for referrals from current clients
25. Publish a book on your area of expertise
26. Create a YouTube channel to share your insights and advice
27. Attend charity events to network with philanthropic individuals
28. Create a LinkedIn profile to connect with potential clients and peers
29. Utilize search engine optimization (SEO) to rank higher in search results
30. Create a blog or website to showcase your expertise
31. Offer a workshop or presentation at a local library
32. Create a Facebook group or page to attract followers
33. Advertise on Facebook or Instagram to reach a wider audience
34. Host a Q&A session on social media to engage with potential clients
35. Offer a referral program for other coaches to refer clients to you
36. Create a newsletter to keep subscribers updated on your services and insights
37. Attend trade shows or conventions related to your field
38. Collaborate with local businesses to promote each other
39. Create an online quiz to engage with potential clients
40. Write a guest post for a popular blog or website
41. Host a live event or workshop to showcase your expertise
42. Attend networking events specific to your niche
43. Write a press release to share your coaching services with the media
44. Utilize video marketing to showcase your coaching style and philosophy
45. Host a webinar to attract potential clients
46. Utilize Google AdWords to target potential clients online
47. Create a business card to give out at events and meetings
48. Offer a free resource or download to attract leads
49. Create a referral program for other professionals in complementary fields
50. Host a podcast or radio show to share your insights and advice.

Make offers to your community that add value to their community: 

• Ask to co-lead/lead a session with your local ________ and ask if they'd be ok with you leaving each member with a free/reduced session at the end
• Offer a referral program for other coaches to refer clients to you